This was the Thames path this weekend. What you can't see very clearly is how incredibly muddy it was and how I would have been covered from head to foot without the bike's mud guards.
However I noticed that in the rack downstairs here only one other bike has mud guards. When I bought my bike the shop said they wasn't any demand for them as they were "uncool".
Can't see its that cool to get splattered in mud, but maybe have missed something.